Performance apparel made with moral fibre  

Aussie Grit Apparel produces world class, award winning performance sports apparel for men and women.

Put it on. Take it in. Take it on.

When it comes to taking on the great outdoors, take comfort knowing we’ve got you covered. 

Running, riding or hiking the paths less travelled, Aussie Grit is made with precision so you can blaze your own trail in comfort - terrain, hail or shine. The secret to our new range of performance apparel is the perfect blend of functional design, adaptive materials and moral fibre. 

It’s time to venture out of your comfort zone.

Our Values  

We have three core values that drive us forward and ensure we remain unique, authentic and proudly Australian.



Mental Fortitude

More than mentally tough this is about taking on the road ahead.

Focus on Function

Our apparel is inspired by the harsh Australian Climate.

Connected to Nature

Out there you can lose yourself to find what is really important.

Our Origins

Aussie Grit is a term often first applied to Mark Webber AO, a nine-time Formula One Grand Prix winner and FIA World Endurance Champion. Chasing his Formula One dream across the globe, Mark’s determination to keep mentally and physically fit saw him shunning the hotel gym for running and cycling in the great outdoors. Training in nature in all kinds of weather, Mark found he was spending too much time focusing on what he was wearing. Small imperfections were getting in the way. Through motor racing, Mark learned tight margins can be the difference between success and failure. You have to trust every aspect of your gear, to give you the headspace to perform at your best and enjoy the moment. Instinctively, he knew where his next challenge lay: a range of sporting apparel specifically designed for running and cycling.